Two words that were associated with 7-Up adverting campaigns for nearly a decade. It was certainly an odd slogan, though I suppose derivative of the word refreshing that was of course used frequently in soft drink ad copy. The slogan ultimately gave birth to a cartoon mascot named Fresh Up Freddie, a hyperactive bird created by Walt Disney's little known commercials production unit. For more information on Freddie, check out this recent post on our companion site, 2719 Hyperion.
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