Thursday, February 3, 2011

Fresh Up!

Two words that were associated with 7-Up adverting campaigns for nearly a decade.  It was certainly an odd slogan, though I suppose derivative of the word refreshing that was of course used frequently in soft drink ad copy.  The slogan ultimately gave birth to a cartoon mascot named Fresh Up Freddie, a hyperactive bird created by Walt Disney's little known commercials production unit.  For more information on Freddie, check out this recent post on our companion site, 2719 Hyperion.